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A Database
of New Zealand Gardens A New Initiative of the Institute
Background
In October 1998, approximately
70 keen gardeners, horticultural professionals and garden administrators
assembled in Dunedin to attend a three day seminar on "The
Business of Gardens in the Future". This conference covered
various topics to do with eveloping/enhancing our gardens for the
purpose of being open to the Public. It was workshop based, with
a highly interactive format so that all those present could share
their thoughts and ideas with each other. It was also fortunate
to have as its special guest, Christopher Brickell, an internationally
leading horticulturist, botanist and recently retired Director General
of the UK based Royal Horticultural Society.
An enthusiastic atmosphere was generated
as the workshops progressed, this steadily grew, and towards the
end a sense of expectation and excitement developed something
which the organisers had not quite expected. The last session, where
the findings of the individual workshops were collated, soon developed
into a discussion on the lack of a national body able to represent
the interests of those attending. Chris Brickell, who could see
the overall direction of the discussion, helped steer it towards
a constructive end. Eventually a motion was put to the group to
set up an investigative committee whose mandate was to:
"Investigate the feasibility
of setting up a national organisation to represent the interests
of garden owners"
Mick Reece, Liz Morrow, Alan Jellyman,
John Wills and myself were elected by the group for this purpose,
and the concept was born.
Interlude
Working via fax, email,
phone calls and meeting when resources would allow, this group moved
steadily down its assigned path. Determined not to be too tied up
with details, the investigative committee looked into the general
purposes of a possible organisation, its funding, its direction
and aims, and its membership.
At this time the investigative committee
was made aware of an initiative of the New Zealand Tourism Board
to establish a network of floral and garden businesses to develop
a tourism focused promotion strategy for the industry in New Zealand.
The committee was fortunate to have the assistance of Debra Simes,
an experienced tourism professional, whose involvement in this facet
of the industry included the co-ordination of the Dunedin Rhododendron
Festival. Along with Mick Reece and Liz Morrow, these three attended
the first meetings of the new "New Zealand Garden and Floral
Marketing Group" in an attempt to foster an alliance with the
tourism sector.
What soon became evident to those
present at these meetings, was the lack of a credible information
product for the tourism industry - something which was needed for
the promotion of gardens in New Zealand. This is where our investigative
committee saw the benefit of a national organisation to provide
the data to the tourism sector, who would then do what they did
best promote, attract and guide visitors to this Countrys
unique collection of gardens. Needless to say, the New Zealand Tourism
Board was excited at the prospect.
Several meetings ensued, and the
concept of a database of gardens (and plant collections) steadily
grew. However, there still needed to be a "Garden Association
of New Zealand" to focus in this role, and the investigative
committee were determined that there now existed a real need for
such a body. It seemed that something would need to happen soon
to take advantage of the direction being chartered by the Tourism
Boards "New Zealand Garden and Floral Marketing Group".
Proposal
We were initially so focused
on establishing a new body, but resource constraints, the lack of
time, and the risk of losing opportunities by setting in place a
protracted programme of fund raising and seeking membership, convinced
us that an approach to the Royal New Zealand Institute of Horticulture,
as the only national horticultural body, was essential.
The investigative committee contacted
the Institutes Chairman, Ron Flook, to see if the Institute
would consider our now evolved concept the development of
a Garden Database. We felt that whilst there were details to be
worked out, the overall thrust of the proposal fitted well with
aim of the Institute the promotion of horticulture. Ron was
very positive, and decided that it was worth bringing to the attention
of the Institutes Executive. This was done over several weeks
of correspondence, and finally, at the AGM of the Institute in Wellington,
a motion was adopted:
"The RNZIH endorse the idea
of forming a database of gardens"
So what is proposed?
- That a database of quality gardens
be established by the Institute, which will contain a variety
of objective information on members (and non members)
gardens such as size, access, opening times, garden contents,
collections of interest, catering facilities etc.
- That the information on the database
be true and correct, verified and endorsed by the reputation and
credibility of the Institute.
- That participating gardens pay
administration costs to have this information stored in the database.
- That this database then be made
available, as a product, to the tourism sector for the purposes
of garden promotion (both nationally and internationally) and
for the setting up of specialist and general garden touring parties.
One of the significant advantages
recognised by the Institutes Executive was that this initiative
would allow it to influence a much wider range of gardeners than
its current membership, and of course, that it would significantly
promote horticulture in an underdeveloped sector of the profession.
This is an initiative that will assist the Institute in progressing
successfully into the new millennium.
The Future
Where to from here? Well,
the Executive now requires input from members. We would like to
know if you support such a concept. We would like to hear from any
members interested in assisting in the development of a database,
and we would also like to hear from members who would be interested
in registering their garden on the database. We intend to develop
a partnership with the New Zealand Garden and Floral Marketing Group,
and to launch the initiative nationally, so that we include all
gardeners in this exciting development. If you wish to participate
or comment, please make contact with the Institutes office c/o The
Administration Officer, RNZIH, P.O. Box 12, Lincoln University,
Canterbury, or alternatively email the Institute at: office@rnzih.org.nz.
We look forward to your participation in this project. We need your
backing and support if this is to succeed. May this be a fine feather
in the Institutes distinguished and long established cap!
Reproduced from an article by Jayson Kelly in the Newsletter
of the Royal New Zealand Institute of Horticulture 2001, No. 4,
December, pp. 3-4.
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